Introducing Flexy® Tampons with flexible easy strings: Unfelt. Unseen. Extremely Clean.

Our Mission

Empower women's wellness & freedom

Flexy tampons are made with a flexible string for a clean, comfortable, discreet, and safe experience.

10 Years - from Inception to Market Disruption

  • 2015 - Inception

    ProcessGene’s Innovation Labs developed the Flextring® concept, after recognizing a significant customer pain. Market research indicated significant potential for addressing a key customer need

  • 2016-Onward – R&D

    Initiated R&D activities to design and engineer the novel tampon with the flexible string

  • 2019-Onward – IP Protection

    Flextring® began securing its Intellectual Property (IP), including filing initial patent applications

  • 2020 - Proof of Concept Achieved

    Manufactured the first Flexy® prototype batches at a tampon manufacturing plant, providing a tangible proof-of-concept batches

  • 2021 – Expanded IP Protection

    Flextring® filed global patent applications, extending its global IP coverage

  • 2022-2023 – Market Research & Analysis

    Conducted extensive user surveys and customer pain analysis, leading to customizations of the Flexy® Tampon aiming to better address women’s wellness needs

  • 2024 – Productization Infrastructure

    Flextring® began forming strategic alliances with market players and supply chain participants to support the upcoming productization phase

  • 2025 – Product Launch

    Flextring® revolutionizes the market with Flexy®, the first tampon featuring a flexible string